BBM Media (Pty) LTD, an advertising and publishing company based in South Africa’s capital city Pretoria goes into partnership with a Global conglomerate Al Ghurair Printing and Publishing House (LLC). Founder and Director of BBM Media Mr. Boyce Hlatshaneni returned from Dubai from finalising discussions that will not on put BBM Media and its group of companies in a competitive advantage, this deal will ensure that BBM Media has a global footprint.
The Al Ghurair Group has interests in various sectors such as financial services (banks & insurance), real estate, education (school & university), retail (shopping malls) and Media (printing and publishing). The Al Ghurair Group has operations in Dubai, United Kingdom, Kenya and Tanzania. The BBM Media Group on the other side operates three subsidiary companies namely Audio Visual Conferencing, QQP Design and QQP Publishers. These subsidiary companies occupy a fair market share in the media market here in South African and globally specialising in advertising, marketing, printing, public relations, events and publishing. The partnership will open new doors and is a promise for growth for both companies; some known benefits are:
- Access to new market globally;
- Price competitive advantages for products and services;
- Global footprint; and
- Market growth.
QQP Publishers with more that 10 publications the South African Guides with a global reach now have the platform to distribute to all these markets with ease. This partnership will ensure a considerable cost reduction for both printing and distribution. QQP Publishers can confidently ensure a global reach for all its publication advertisers. This in the long run will reduce costs of advertising for their clients and providing a favourable competitive advantage within the South African market.
QQP Design and Print Media, a subsidiary company of BBM media will be able to able to compete in price, delivery and quality with any local printing company.
BBM Media now become a gateway for the Al Ghurair Company to access the South African market to expand its operations and market penetration. We are confident that the partnership will yield the desired results by far, says Boyce Hlatshaneni.
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